Kamlesh Roy

India-based experience designer

Creating Better experiences for human-kind

Who is Kamlesh Roy?

Kamlesh Roy is an experience design leader and brand strategist at JioMart Digital, creating data-driven digital solutions for B2B and B2C products. He blends strategy, design thinking, and technology to align business goals with user needs, backed by a strong visual sensibility

  • Bangalore, Karnataka, India
  • +91-9880334287
  • memotiononline@gmail.com
  • kamalesh_ray@yahoo.com
Me

Why I am a great fit?

I bring a strong blend of design expertise, remote collaboration experience, and a proven ability to deliver results in fast-paced environments. Having worked within weekly KPI-driven sprint cycles, I know how to balance creativity with measurable business outcomes. My portfolio spans SaaS and tech talent marketing, where I’ve designed both B2B and B2C products closely aligned with growth goals. I’ve also led cross-functional teams of 10–15 members, driving smooth handoffs, consistent branding, and high-quality outputs. With a focus on clarity, creativity, and execution speed, I’m confident I can add immediate value to your team

UX Research 90%
UI Designer 90%
Visual Designer 90%
Animator and Illustrator 90%

APPROACH TO PROBLEM SOLVING

Discover

Identifying and understanding the problem with consulting experts of the matter, we are trying to solve? Why? and how it was discovered? And understand how to deal with it.

Define

Researching the scope of work by meeting and talking to the real users. - Understanding user need and goals. - Drilling down user’s pain points, desire’s, behavior’s .

Ideate

Creating the structure through storyboarding and creating User journey with odd and frequent Persona study, User Flow, Card Sorting and Information Architecture.

Design

Draw paper Sketches, white board flows, Low-Fi Wire frames to share ideas with stakeholders using 3 design principles ( Fitts law which is place of elements, Mimicry which is reference from something from real world and aesthetic is to make it visually appealing

Test

GA, AB testing, Use Case scenarios, task based, Usability testing - Where are your users mainly coming from? - Which section do the users stay the longest? - - Which areas on your page are getting the most clicks? - Which parts can be optimized and which can be ignored? - Manual Testing by observing the user by giving a task and tracking the duration - Heat map by few tools like crazyegg similar to GS - Eye tracking — WebEyeMapper and WebLogger

true success

50% — product quality. — 5% — brand name (this finding fully disrupts the myth that the more solid and famous the brand, the more sales it makes online) — 15% — interaction with customer (e.g. engagement in social media, tech support, etc) -10% — promotion — 20% = user currency (7%) + translation / localization (5%) + payment methods (5%) + user support (3%)

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HFI CERTIFIED MOBILE APP DESIGN
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CMMI CERTIFIED
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DIPLOMA APPLIED ARTS
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DIPLOMA IN MULTIMEDIA

Portfolio

Quality of our work is measured by the problems we can solve in a given timeline.

A problem solver, cognitive with a Visual Eye having understanding of design principles following Agile Method


DOWNLOAD MY CV

Get in touch for opportunities or just to say hi! 👋

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ADDRESS

Bangalore, Karnataka, India

EMAIL

memotiononline@gmail.com
kamalesh_ray@yahoo.com

Whatsup

http://wa.me/919880334287

http://wa.me8217318371

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